Another reason McDonald’s works so well here is that the food is locally sourced and very high quality. As we all know, France is the land of haute cuisine. But it’s also the land of good cuisine. The French appreciate quality in any category, even fast food. Restaurateurs in France know they’ll go bust if they offer substandard products. I’ve had friends from India tell me that the Indian restaurants in Paris are among the world’s best.

Tags: npr.org